Family Owned. Family Strong.

Shane Evans, Founder & President

What is Massage Heights

Our spa franchise delivers a high-end experience at an affordable price that broadens revenue opportunities for our franchisees

Massage Heights is a passion brand, a lifestyle brand, a spa franchise brand that truly helps people live their best lives by encouraging them to become better versions of themselves. And for franchise investors, it can be a very lucrative brand based on the membership business model, which generates a steady stream of revenue.

“It can be very profitable if operators understand that they're in the membership business and that is the core of it,” says President and Co-Founder Shane Evans. “And while we offer other experience-enhancing Elevations that increase revenue opportunities, the core of the business really is the membership and the people who serve our Guests and Members.”

Customers sign up for a monthly massage treatment at usually less than half of what they’d pay at a luxury spa. Yet they never miss out on all the extras they’d expect with that higher price tag, such as:

  • Only natural essential oils and products
  • High-end massage tables
  • Luxurious linens with 800-thread count
  • Complimentary aromatherapy
  • Customizable massage service and add-on treatments

Download Free eBook

Interested in learning more about our massage franchise opportunities? Fill out the contact form today..

Massage Heights Offers Corporate Support Every Step of the Way

  • Site Selection/
    Real Estate
  • Design &
    Contruction
  • Training
  • Operational
    Support
  • Marketing
  • Point of Sale
    System
  • Incentives for Low
    Introductory Fee
  • 97% Retention
    Rate

The History of Massage Heights

  • 2004

    We founded our first location in San Antonio, Texas with a commitment to our mission statement: "to provide professional, convenient, affordable massage services."

  • 2005

    Our first franchised Retreat opens in San Antonio, Texas.

  • 2007

    We opened our first franchised Retreat outside of Texas in Des Moines, Iowa.

  • 2008

    We are operating franchises in 15 states and continuing to expand.

  • 2009

    Our first international license is awarded in Canada.

  • 2010

    We are named the 11th fastest-growing franchise according to Franchise Times magazine’s "Fast 55." We’re ranked number 451 by Entrepreneur magazine’s "Annual Franchise 500."

  • 2012

    We are named to Franchise Times magazine's Next 300 list.

  • 2013

    Massage Heights is named one of Franchise Business Review's "Top 50 Franchises to Own." Shane Evans appears on CBS’s Undercover Boss. Our 100th Retreat opens.

  • 2014

    We're named to Franchise Times magazine's "Fast & Serious" listing of fastest-growing franchises.

  • 2015

    Massage Heights lands on the 2015 Franchise Times magazine "Fast & Serious" franchise listing as #28 and is ranked in Entrepreneur magazine's "Annual Franchise 500."

  • 2016

    We are ranked #245 in Entrepreneur magazine's "Annual Franchise 500" list.

  • 2020

    We are growing, with 140+ Retreats nationwide, and are continuously evolving by adding to our menu of therapeutic services.

  • 2004
  • 2005
  • 2007
  • 2008
  • 2009
  • 2010
  • 2012
  • 2013
  • 2014
  • 2015
  • 2016
  • 2020

A family-owned franchise

Evans and her husband, Wayne, founded the company in San Antonio, Texas, in 2004 and opened their first franchised location in 2005. The first Retreat was opened in an area known as Alamo Heights, which is what inspired our name in addition to the idea that the word “Heights” means the top of something, the best, the summit or pinnacle and that Massage Heights could elevate a person’s being by providing a valuable, topnotch service in an elevated spa like environment, not clinical. When you have a massage you think more clearly, have a positive outlook and simply feel better; you leave our Retreats a better version of yourself!

Massage Heights sprang from the idea that more people should have access to professional massage services in an upscale environment without the high price tag. Both Shane and Wayne had a background in the wellness industry and sales, and they knew the membership model would be perfect.

“We both understood that model very well, and from an investment standpoint, we knew how attractive it would be to be able to determine your cash flow based on a recurring revenue model, as well as your staffing and your marketing and your expenses, so we started out with a membership model right from the get-go,” Shane says.

The massage industry is growing

The American Massage Therapy Association (AMTA) estimates that the $18 billion massage industry will continue growing as more people realize the many applications of massage, and our spa franchise is particularly well-positioned within the industry.

Consumers continue to believe in the efficacy of massage as 88% considered massage to be effective in reducing pain and beneficial to health and wellness. This directly correlates to the increase in frequency that consumers are receiving massage services.

People are increasingly understanding the many benefits of massage. Even in our luxuriant, upscale setting, there are many health benefits. “Guests are looking for alternative treatments for pain management,” says Paxton Weidner, Business Analyst. “A lot of healthcare providers are acknowledging massage as a good treatment enhancement and a viable option for people that are trying to work on many issues, whether it's inflammation or posture, circulation and daily stress.”

We offer affordable monthly memberships that provide Members with a high-end, spa-like massage treatment at a price point that’s accessible. Massage Heights has over 140 Retreats nationwide, with many prime territories still available.

Our revenue opportunities

Franchisees benefit from the steady stream of revenue that comes from the membership model. Massage Heights has developed programs to help new locations acquire memberships quickly after their opening so our locations can leverage more revenue opportunities when they offer customers discounted rates on additional services and add-ons, such as hot stone therapy, reviving foot scrub or hemp-infused massage.

“We're starting to see a shift in people where they're starting to come in for the health benefits, or for pain reduction,” says Senior Director of Operations Russell Hoff. “Being able to open up that side of it and provide education to people on the health benefits really broadens the potential for anyone in this business.”

Download Free eBook

Fill out the form on this page to start the application process and download your free Massage Heights Business Model ebook.

The Massage Heights Opportunity

  • Sustainable Revenue Based Business Model
  • Prime Territories Available
  • Single, Multi-Unit, & Developer Opportunities Available
  • Proprietary Billing & Scheduling Software
  • Strong Corporate Support from Day One

Learn More About Our Franchise Opportunities

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