Alice joined Massage Heights in February of 2015. She has broad experience in multi-unit franchising with national brands and has worked closely with Franchise Owners to implement marketing strategies, both nationally and locally. Alice sat down with us for a brief interview so that we could get to know the person behind the marketing powerhouse.
What attracted you to Massage Heights?
Throughout my career, I have been fortunate enough to have been recruited for the different positions I have held. Every opportunity that has come my way has been viewed through this lens: Is it the right move for my family? Does it afford me the opportunity to strengthen my knowledge of marketing to enable me to better serve as a leader long-term? What is the opportunity of the business that I am looking at?
The fact that Massage Heights is still a relatively young franchise was very appealing to me. Massage is an ancient practice, but in the past, it was viewed as a luxury. Now people are realizing that massage therapy has the ability to assist people at all stages of their lives. I love the product that we sell - health and well-being. In short, I fell in love with the culture, the business, and the company.
Where have you traveled?
I have mainly traveled in North America and the Eastern portion of the Caribbean. I love the Southwest and anywhere with an ocean and sand.
In your resume you mention that you like to run. Are you a competitive runner? If so, what are some of the competitions you have been part of?
I have run about a dozen half marathons and am currently signed up to run in the Rock-N-Roll San Antonio race.
What is the name of the last great book you read?
Sum It Up: A Thousand and Ninety-Eight Victories, a Couple of Irrelevant Losses, and a Life in Perspective, by Pat Summitt and Sally Jenkins. The author is the all-time winningest basketball coach in NCAA history, recently diagnosed with early-onset Alzheimer's.
Are you married?
Yes, my husband's name is Doug (he's pretty amazing).
Do you have kids? If so, how many? Boys or girls? Ages?
I have one child. His name is Landis and he is 7 years old. (He's pretty amazing, too!)